Unfortunately for the website owner, there are many SEO companies in the market that engage in unethical SEO practices. However, SEO Business Solutions is not one of these companies. In the last few days, we have been posting articles on our blog which will actually guide you in selecting your SEO company and have listed some of the unethical practices that some SEO companies engage in. We will continue our discussion with some of the most common unethical practices and abuses.
What are the most common abuses a website owner is likely to encounter?
One common scam is the creation of "shadow" domains that funnel users to a site by using deceptive redirects. These shadow domains often will be owned by the SEO who claims to be working on a client's behalf. However, if the relationship sours, the SEO may point the domain to a different site, or even to a competitor's domain. If that happens, the client has paid to develop a competing site owned entirely by the SEO.
Another illicit practice is to place "doorway" pages loaded with keywords on the client's site somewhere. The SEO promises this will make the page more relevant for more queries. This is inherently false since individual pages are rarely relevant for a wide range of keywords. More insidious, however, is that these doorway pages often contain hidden links to the SEO's other clients as well. Such doorway pages drain away the link popularity of a site and route it to the SEO and its other clients, which may include sites with unsavory or illegal content.
What are some other things to look out for?
There are a few warning signs that you may be dealing with a rogue SEO. It's far from a comprehensive list, so if you have any doubts, you should trust your instincts. By all means, feel free to walk away if the SEO:
*owns shadow domains
*puts links to their other clients on doorway pages
*offers to sell keywords in the address bar
*doesn't distinguish between actual search results and ads that appear in search results
*guarantees ranking, but only on obscure, long keyword phrases you would get anyway
*operates with multiple aliases or falsified WHOIS info
*gets traffic from "fake" search engines, spyware, or scumware
*has had domains removed from Google's index or is not itself listed in Google
If you feel that you were deceived by an SEO in some way, you may want to report it.
The Federal Trade Commission (FTC) handles complaints about deceptive or unfair business practices. To file a complaint, visit: http://www.ftc.gov/ and click on "File a Complaint Online," call 1-877-FTC-HELP, or write to:
Federal Trade Commission
CRC-240
Washington, D.C. 20580
Or, instead of wasting your time with these unethical SEO companies, you can go the the SEO Business Solutions website, look at what we offer and allow us to get your website where you want it to be on the search results of the major search engines. Only SEO Business Solutions will be open with you and tell you exactly what we will do for you at a very competitive price. Go to our contact us page and ask for a free quote.
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